Case Study

Conker Living

Website and social media re-launch to engage 250,000 visitors attending the Ideal Home Show, and the millions people that could be reached online.

The Client

Conker Living offer a range of versatile, spherical pods which are made in Cheshire, UK using 100% recycled or recyclable materials.

The challenge

As key platforms for gathering interest and driving sales, it is crucial that both the website and social campaign portray the true potential of The Conker.

Website Re-design

The challenge was to create a brand new look and feel for the website with improved user experience and a clearer perspective on each of the different Conker models.

Intended initially to serve as a brochure site, the primary aim is to get people interested in Conker Living as a brand as well as their products, and to grow that interest through to conversion.

Designed to be versatile, just like the products it is showcasing, the new site needs to be able to adapt over time, so we have taken this into account when designing the layout. For example, switching from a one page site to a multi page site allows additional pages to be added quickly and easily as new products are introduced in the future.

The hero area of the homepage is also easily adapted to maximise engagement at different times such as before, during and after the Ideal Home Show.

A key aspect that the old site lacked was the clear distinction between the different products. The new site has given each product its own page with an in-depth, but easy to follow run down on the different features and options available.

Social media campaign

The Results

DCS used their specialist skills to migrate the data, including products, customers, orders, shipping rates and tax rates, from the old website to the new one.

Seamless Customer Experience

Due to the targeted marketing campaign and seamless transition process, the customer’s experience was quick and easy, so they could immediately enjoy the benefits of the new website.

Painless Process

DCS’s skills and expertise meant that the migration process was smooth and efficient and the launch of the website was hassle free.

Improved Productivity

Combining the two websites has simplified the management of the online store, allowing Goodbody to concentrate their energy on other aspects of their business.

Cost-efficient solution

Goodbody were able to maximise cost-efficiency and improve ROI, due to the lack of fees from WooCommerce and improved use of resources.

Exceptional Quality

The design and performance of the platform is exceptional, making it more engaging, responsive and easy to navigate.

“The team at DCS are always hugely efficient and reliable. The service they provided here was exceptional and made the experience for us straightforward and stress free.”

– Julia Edwards, Head of Marketing & e-commerce at Sativa Wellness Group PLC